José Antonio Berríos is the visionary CEO and founder of Broota, the largest crowdfunding platform in Latin America. With a strong background in finance and entrepreneurship, José Antonio has been instrumental in revolutionizing access to capital for startups and small businesses across the region. Under José Antonio's leadership, Broota has emerged as a pivotal player in democratizing investment opportunities, enabling individuals and institutions to participate in funding innovative projects. His strategic vision emphasizes the importance of financial advisory services in guiding investors, fostering trust, and ensuring sustainable growth within the crowdfunding ecosystem. Prior to founding Broota, José Antonio Berríos gained valuable experience in financial services and technology sectors, shaping his entrepreneurial spirit and commitment to fostering economic development through digital innovation. His insights into the future of Broota highlight ongoing challenges and opportunities, positioning the platform to navigate dynamic market landscapes effectively. In the conversation with Juan Fontaine and María Jesús del Pozo at LarrainVial's "Experiencias Financieras," José Antonio discusses the transformative role of Broota in the investment landscape, emphasizing its impact on entrepreneurship and economic empowerment in Latin America.