Innovating Real Estate: JLL's Approach to Technology, Transparency, and Geopolitical Challenges | Christian Ulbrich, CEO, JLL. 00:10:00
Christian Ulbrich, CEO of JLL, discusses the evolution of real estate as a distinct investment category and how the sector is adapting to the pressures of the fourth industrial revolution. Ulbrich explores how companies with fixed assets can innovate to capitalize on technological opportunities and addresses the impact of government and consumer demands for transparent working practices and sustainability.