Vivartia Group's Expansion Strategy and Market Dominance in Greece's Agri-Food Sector Part-1 | Athanasios Papanikolaou, CEO, Marfin Investment Group. 00:10:00
Athanasios Papanikolaou, CEO of Marfin Investment Group (MIG) and Vice President of Vivartia Group, discusses the company's leadership in Greece's agri-food sector. With a vast consumer base and strong market presence, Vivartia Group pioneers innovation, investing in e-food, e-commerce, and vegan products. Papanikolaou emphasizes the company's strategic focus on consumer trends and international growth, positioning Vivartia for continued expansion across 13 countries.