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How 1-800-Flowers.com is Revolutionizing Mother's Day Shopping with AI-Powered 'GWYN' | Christopher McCann, CEO , 1-800-Flowers.com Inc. 00:10:00

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This Mother's Day, 1-800-Flowers.com is set to sell over 11 million stems, including 5.4 million roses, thanks to the innovative assistance of 'GWYN'—an AI-powered shopping experience launched in collaboration with IBM Watson. Christopher McCann, president of 1-800-Flowers.com, explains how 'GWYN' helps customers find the perfect gift from the brand’s extensive range, including Harry & David, Cheryl's Cookies, and more.

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