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Tarek Müller's 2024 E-Commerce Trends: AI, Cross-Border Expansion, and Influencer Marketing | Tarek Müller, Founder , ABOUT YOU Holding SE. 00:10:00

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Tarek Müller, founder and CEO of ABOUT YOU, shares his insights on the key developments shaping the e-commerce landscape in 2024. Speaking on the Yellow Stage, Müller discusses the transformative impact of AI, the importance of cross-border e-commerce, and the evolving role of influencer marketing.

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