Ole Kristian Sivertsen, CEO of Desert Control, led his company to victory in the Entrepreneurship World Cup, winning the global finals in Riyadh for the sustainability and environment category. Desert Control specializes in transforming desert soils with its innovative Liquid Natural Clay (LNC), a solution that helps the soil retain water and nutrients, saving up to 50% of water resources. Ole reflects on the journey, the credibility the win has brought, and how joining this global network of entrepreneurs has accelerated Desert Control’s mission to restore nature. He encourages others to apply and make a difference.