John Roberts on Customer-Centric Innovation and Empowering Service | John Robert, Founder, AO World. 00:10:00
John Roberts, Founder of AO World, discusses the importance of customer obsession in driving business success. He contrasts the typical tech industry's focus with the real-world problems customers face, using examples like Uber to illustrate how addressing genuine needs can lead to innovation. Roberts shares his approach to customer service, emphasizing empathy and empowerment. By treating every customer interaction with care and giving employees the freedom to resolve issues effectively, AO World has achieved high levels of customer satisfaction.
