A business update and a new self-service SAS product for creators are delivered by the CEO of Blackbird PLC. | Ian McDonough, CEO, Blackbird PLCFBD:FRA 00:10:00
Ian brings considerable knowledge and experience of delivering growth and value in the global media sector. His core expertise is in building high-value and commercially innovative partnerships. During his five years at BBC Worldwide, he rose to become Executive Vice President and General Manager for one of seven global regions. Most recently, Ian covered the UK, Ireland, Nordic and Baltic countries as Senior Vice President and Managing Director for Turner (formerly Turner Broadcasting). He previously held senior commercial posts at A&E Europe and Viacom Asia.