Mark Zagorski aims to establish a unified connected TV effectiveness metric, with the initial challenge being to standardize connected TV ad formats.|Mark S. Zagorski is Chief Executive Officer & Director, DoubleVerify Holdings, Inc. 00:10:00

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Founder of Frankly Media LLC, Mark S. Zagorski is a businessperson who has been the head of 8 different companies and currently is Chief Executive Officer & Director at DoubleVerify Holdings, Inc. and Chief Executive Officer of DoubleVerify, Inc. and Chief Executive Officer for Ad-Juster, Inc. (both are subsidiaries of DoubleVerify Holdings, Inc.). Mark S. Zagorski is also on the board of The Advertising Council, Inc., Recruitics, LLC, DoubleVerify Ltd. (United Kingdom) and CXO Nexus, Inc. Mr. Zagorski previously held the position of President & Chief Operating Officer at Magnite, Inc. and Chief Executive Officer & Director at Telaria, Inc. (a subsidiary of Magnite, Inc.), Principal at J. Crew Group, Inc., Manager-Brand Marketing at Honeywell International, Inc., Chief Executive Officer & Director at eXelate Media Ltd., Executive Vice President-Nielsen Marketing Cloud at eXelate, Inc., President for Frankly Media LLC, Account Director at Poppe Tyson, Inc., Executive Vice President-Marketing Cloud at The Nielsen Co. and Chief Marketing Officer & Executive Vice President at MediaSpan Group, Inc. Mr. Zagorski received an undergraduate degree from Gannon University and an MBA from the University of Rochester Simon Business School.

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