Approach is to lead with an entrepreneurial mindset, partnering with their portfolio companies|Liz Cohen, Head of Contet,Hetz Ventures 00:10:00
Liz Cohen is the Head Of Content at Hetz Ventures. For 15 years Liz has been active in the Israeli startup scene, working on branding, messaging, comms, and community growth, while consulting both early stage and revenue-generating companies. Before Hetz, Liz spent six years leading marketing at OurCrowd, a global VC and startup investing platform.Prior to that, Liz worked at Answers.com, a top-100 website and Q&A platform, building its global marketing and working closely with its volunteer editor community. She is currently a board member and advisor at 50:50 Startups, a non-profit startup accelerator joining Israeli and Palestinian entrepreneurs to build social impact companies.