Loality is a brand of market|Yoel Cheshin,Founder and Chairman,2B vc 00:10:00
As heir to the Cheshin family fortune, Yoel stands for integrity, honesty, transparency, and loyalty, family values ingrained in him by his parents since childhood. After the tragic loss of his brother Shneor over a decade ago, Yoel established the family’s Venture Capital firm 2B in his honor, as well as several other activities, all with one purpose – to impact the world and continue the family legacy.